Three Actions Across Canada Launch Campaign Against RBC’s Olympic-Sized Greenwashing
So I really like the Winter Olympics – they really put the Summer Olympics to shame. Hockey, luge, figure skating, bobsledding, downhill skiing… and even that sport that combines cross-country skiing and target shooting! (Whose idea was that??)
But this year, a wide variety of activists, in B.C. and beyond, are reminding us that the 2010 Vancouver Olympics aren’t all fun and games. In fact, they’re resulting in huge developments on unceded First Nations land, massive spending on hyper-militarized security, and displacement of poor people and increased homelessness in Vancouver.
And, of course, it’s an opportunity for some good ol’-fashioned corporate PR. Companies from around the world with gruesome environmental and human rights track records – like Dow, Coca-Cola, and General Electric – are lining up to spend millions on funding the Olympics and sprucing up their tarnished images.
And the lead sponsor of the Olympic torch run: Royal Bank of Canada, the ATM for the Alberta tar sands. In fact, their website for the torch run calls on people across Canada to “make a pledge” to “make a better Canada,” and touts RBC’s “Blue Water Pledge” to “support watershed protection” – a little bit hypocritical, given that RBC has pledged $3.8 billion in financing to tar sands companies in the last six months alone.
So a group of folks in Vancouver decided to call RBC on their greenwashing. They issued a callout last week – endorsed by RAN - calling for protests at RBC branches across Canada every Friday at noon, to protest RBC’s attempts to use their Olympic funding to greenwash their role as the world’s biggest financier of the tar sands.









