Weyerhaeuser, by way of its iLevel brand, has been broadcasting the construction of a new house in Reedley, CA live over the Web.

Quick background: In northwestern Ontario’s stretch of boreal forest, Weyerhaeuser owns and operates a major mill which obtains wood from the traditional territory of the Grassy Narrows First Nation. The community has not consented to logging on their territory and has backed a moratorium but lacks the ability to enforce it.

So we sent two our finest out to Weyerhaeuser’s construction site to use a bit of their own technology against them. Annie and Adrian found the site yesterday and deployed a large banner reading “Wake up Weyerhaeuser; American Dream Home, Native Nightmare” directly in front of the company’s auotmated webcam.

Ten minutes later, the image made it to Weyerhaeuser’s site.

But why stop there?

Back at home base, we noticed a great feature of the site, an archive:

But it’s password protected:

Luckily, our folks are a bit smarter than their folks:

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