Remember last year when we teamed up with the Yes Men and Amazon Watch to totally punk Chevron’s bogus “We Agree” greenwash campaign? And then hundreds of you got in on the action by making hilarious spoof posters? Yeah, that was awesome.
Well, in honor of RAN’s big annual bash, Revel, the Yes Men put together this mini-documentary about how it all went down. You have to see it to believe how arrogant Chevron really is: Not only did the company apparently believe we were all stupid enough to fall for such blatant greenwashing of its horrendous environmental and human rights history (prompting us to create ChevronThinksWereStupid.org), but even reached out to green bloggers and street artists to help out. Those folks were horrified, of course, and came to us to help completely deflate Chevron’s new PR campaign.
Anyway, check out the video below — and then stay tuned, because we’re going to be having some more fun with Chevron’s PR efforts in the near future.