Comments on: Greenwash of the Week: Subaru’s wildlife parking lot http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/ The Understory is the official blog of Rainforest Action Network. Tue, 16 Mar 2010 20:47:34 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: George Maynard http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/comment-page-1/#comment-384564 George Maynard Mon, 16 Nov 2009 03:44:03 +0000 http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/#comment-384564 Before you go bashing Subaru, take a look at the rest of the environmental stuff that company does. Here's a short list of things for you to look up: Subaru's commitment to recycling as much factory waste as possible and trying to completely eliminate sending any waste to landfills Subaru received a Gold Award for water waste management from the United States Environmental Protection Agency Subaru has designed Partial Zero Emissions Vehicles Subaru's vehicles are largely made of aluminum so as to maximize how much of the vehicle can be recycled after it is junked Also, to put this in context, I am a senior in college studying Natural Resource Management (a more practical and applied version of Environmental Science) and I'm the proud owner of a Subaru Forester. Before you go bashing Subaru, take a look at the rest of the environmental stuff that company does. Here’s a short list of things for you to look up:

Subaru’s commitment to recycling as much factory waste as possible and trying to completely eliminate sending any waste to landfills

Subaru received a Gold Award for water waste management from the United States Environmental Protection Agency

Subaru has designed Partial Zero Emissions Vehicles

Subaru’s vehicles are largely made of aluminum so as to maximize how much of the vehicle can be recycled after it is junked

Also, to put this in context, I am a senior in college studying Natural Resource Management (a more practical and applied version of Environmental Science) and I’m the proud owner of a Subaru Forester.

]]> By: Gaston Lagaffe http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/comment-page-1/#comment-339171 Gaston Lagaffe Sun, 03 May 2009 06:50:10 +0000 http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/#comment-339171 While I have no illusions about Subaru's sudden green "conscience", I am getting really tired to see Greenpeace resort to such flimsy arguments. A Google Earth photo is all the evidence you have to offer? And the way the actor pronounces "rabbits" is enough for you guys to condemn the ad? I'm tired of giving Greenpeace the benefit of the doubt, I'm tired of your laughable reporting methods, I'm tired of hearing you preaching to the choir. Ever time I see the name "Greenpeace" attached to a report, I instantly become suspicious of its objectivity and look for another, more reliable source. Fortunately, there are environmentalists and activists out there with more credibility. Thank you SO MUCH for creating the stereotypes that have become the laughing stock of the opposition, Greenpeace! While I have no illusions about Subaru’s sudden green “conscience”, I am getting really tired to see Greenpeace resort to such flimsy arguments. A Google Earth photo is all the evidence you have to offer? And the way the actor pronounces “rabbits” is enough for you guys to condemn the ad?

I’m tired of giving Greenpeace the benefit of the doubt, I’m tired of your laughable reporting methods, I’m tired of hearing you preaching to the choir. Ever time I see the name “Greenpeace” attached to a report, I instantly become suspicious of its objectivity and look for another, more reliable source. Fortunately, there are environmentalists and activists out there with more credibility.

Thank you SO MUCH for creating the stereotypes that have become the laughing stock of the opposition, Greenpeace!

]]> By: j szostek http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/comment-page-1/#comment-189416 j szostek Sun, 20 Apr 2008 21:35:35 +0000 http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/#comment-189416 Interesting, seems that the slant is just that a slant, and I guess everyone is intitled to their opinion. However, Honda and Toyota produce "hybrids" which use electricity, which in the USA is typically produced by the burining of coal, which is the LARGEST contributor of green house gases, i.e. C02. Also, Subaru does produce and sell 100k+ PZEV vehicles which are more environmentally friendly than a majority of other conventionally powered cars. Also, applaud their efforts, how much trash and pollution do you think a "non green" assembly plant puts out? Interesting, seems that the slant is just that a slant, and I guess everyone is intitled to their opinion. However, Honda and Toyota produce “hybrids” which use electricity, which in the USA is typically produced by the burining of coal, which is the LARGEST contributor of green house gases, i.e. C02.

Also, Subaru does produce and sell 100k+ PZEV vehicles which are more environmentally friendly than a majority of other conventionally powered cars.

Also, applaud their efforts, how much trash and pollution do you think a “non green” assembly plant puts out?

]]> By: Jeanette http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/comment-page-1/#comment-186198 Jeanette Fri, 11 Apr 2008 22:30:49 +0000 http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/#comment-186198 THAT IS REALLY A LAUGH!!!!. We have a backyard habitat certificate and I do pass that plant often on I65. It is just as much a sham as is BP's claim they are green, green, green when they want to increase the pollution they release into Lake Michigan and into the air of Lake County, which is already heavily polluted. THAT IS REALLY A LAUGH!!!!.

We have a backyard habitat certificate and I do pass that plant often on I65. It is just as much a sham as is BP’s claim they are green, green, green when they want to increase the pollution they release into Lake Michigan and into the air of Lake County, which is already heavily polluted.

]]> By: Stanley http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/comment-page-1/#comment-116773 Stanley Wed, 15 Aug 2007 17:35:57 +0000 http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/#comment-116773 Oh come on, seriously, "a little piece of heaven"? This plant is in the town I grew up in, Lafayette, Indiana. It's right next to an interstate highway and I pass it whenever I go home for the holidays. It's no more a nature habitat than the undeveloped field on the other side of the highway--which I should point out, doesn't produce SUVs. I remember when Ford was trying to get a bunch of green cred for its Rouge River plant. A technical marvel, to be sure, but it's a shame they didn't embrace the same level of innovation with the F-150s it would pump out all day long. The tons of carbon emitted by the trucks sort of canceled out the fancy way they were made. This is polishing the brass on the Titanic. If they really want to make a difference, I can think of some better solutions. Oh come on, seriously, “a little piece of heaven”?

This plant is in the town I grew up in, Lafayette, Indiana. It’s right next to an interstate highway and I pass it whenever I go home for the holidays. It’s no more a nature habitat than the undeveloped field on the other side of the highway–which I should point out, doesn’t produce SUVs.

I remember when Ford was trying to get a bunch of green cred for its Rouge River plant. A technical marvel, to be sure, but it’s a shame they didn’t embrace the same level of innovation with the F-150s it would pump out all day long. The tons of carbon emitted by the trucks sort of canceled out the fancy way they were made.

This is polishing the brass on the Titanic. If they really want to make a difference, I can think of some better solutions.

]]> By: Luke http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/comment-page-1/#comment-116765 Luke Wed, 15 Aug 2007 16:23:22 +0000 http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/#comment-116765 The point is this: how good their plant is doesn't matter much in comparison with the nature of their product. So no, it's not better, considering that they make the same old cars there. If companies can get green cred for making cosmetic improvements, they aren't being held accountable for their real environmental impact. Ad campaigns like this one are a deliberate attempt on their part to deceive the consumer. If no one calls them out on it, they get away with it. Why, exactly, should I be ashamed of myself for pointing this out? The point is this: how good their plant is doesn’t matter much in comparison with the nature of their product. So no, it’s not better, considering that they make the same old cars there. If companies can get green cred for making cosmetic improvements, they aren’t being held accountable for their real environmental impact. Ad campaigns like this one are a deliberate attempt on their part to deceive the consumer. If no one calls them out on it, they get away with it.

Why, exactly, should I be ashamed of myself for pointing this out?

]]> By: Tom Stodola http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/comment-page-1/#comment-116764 Tom Stodola Wed, 15 Aug 2007 16:17:27 +0000 http://understory.ran.org/2007/08/08/greenwash-of-the-week-subarus-deer-park/#comment-116764 Simple Question: is the Subaru plant better than others? Just because you don't like the fact that they aren't going into the black to go green doesn't mean they are not trying. The Google earth photo of my house is now over 1 year old, so I discount the photo without a proper date applied. Just so you know, I drive a Honda Civic Hybrid, My wife drives a hybrid and we have a 2.9kW (2.5kW A.C.) photovoltaic system on our home, it covers our expected use annually. I don't like the slant of your story. I think you should be ashamed of yourself. Simple Question: is the Subaru plant better than others? Just because you don’t like the fact that they aren’t going into the black to go green doesn’t mean they are not trying.
The Google earth photo of my house is now over 1 year old, so I discount the photo without a proper date applied.

Just so you know, I drive a Honda Civic Hybrid, My wife drives a hybrid and we have a 2.9kW (2.5kW A.C.) photovoltaic system on our home, it covers our expected use annually.

I don’t like the slant of your story. I think you should be ashamed of yourself.

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